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Christine Carvajal http://cdoublee.com Mixed Media Artist Thu, 27 Oct 2016 02:10:22 +0000 en-US hourly 1 https://wordpress.org/?v=4.8.3 Shake Up Her Holiday 360 Promotion http://cdoublee.com/shake-up-her-holiday-360-promotion/ Mon, 17 Oct 2016 04:03:08 +0000 http://cdoublee.com/?p=243  

This 360 promotion was design for retailers who offer the Iddeal Credit Card and ties manufacturers merchandise. The idea was to create hype and marketing for the upcoming holiday season utilizing the Iddeal Credit Card to inspire consumers to shop select jewelry pieces and to encourage retailers to sign up to become Iddeal Credit Card Members.

This campaign features:

  • Print assets
  • Digital Assets
  • Email Marketing
  • Social Media Content
  • Sales Presentation
  • Counter top accent globe
  • Gift with purchase Ornamental Snow Globe Ring Box
  • 30 Second TV Commercial
  • Radio Commercial

Our first eblast generated an instant sale and the inquiries keep coming.

[su_vimeo url=”https://vimeo.com/187032607″]

#LikeABoss Tradeshow Showcase http://cdoublee.com/likeaboss-tradeshow-showcase/ Mon, 19 Sep 2016 02:13:41 +0000 http://cdoublee.com/?p=235 Keeping with the the current corporate theme, we created a showcase backdrop out of coroplast, contact paper and fabric with the Godfather theme.  The challenges where to keep it light for transportation, make sure it appealed to our Alpha-male sales team and still showcased the merchandise that was important to display at the event. Customers and staff  had a blast and we won 2nd place.

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Genomet http://cdoublee.com/genomet/ Mon, 13 Jun 2016 05:15:05 +0000 http://cdoublee.com/?p=227 This client wanted to build a brand and a medical platform.  I designed everything from the logo, consumer website, platform UI, print assests and presentations.  This project is still in progress …

JCPenny’s One for the One http://cdoublee.com/jcpennys-one-for-the-one/ Mon, 13 Jun 2016 03:59:25 +0000 http://cdoublee.com/?p=210 These materials were created for a pitch to promote One Carat Diamond styles. I created a trifold, video and some display signs.


#LikeABoss Corporate Branding Campaign http://cdoublee.com/likeaboss-corporate-branding-campaign/ Thu, 05 May 2016 23:24:11 +0000 http://cdoublee.com/?p=183 With the jewelry industries most important tradeshow coming up in June, my team was asked to come up with some posters that spoke to some of our corporate values.  Being that we never take the easy route, my colleague and I cooked up an entire print and digital campaign that was is funny and memorable.  We purchased USB wristbands and rented a photo booth with Boss-Like Props to really give customers an experience. It was a great ice breaker/talking point and the customers raved about it.

True Promise TV Spot http://cdoublee.com/true-promise-tv-spot/ Thu, 04 Feb 2016 03:08:03 +0000 http://cdoublee.com/?p=175 This was an existing brand created by an outside agency.  Although the brand was very successful, retailers were constantly asking for a supportive video to further convey the brand message.  I edited this together with some existing stock footage and just the right music to give it a young and whimsical feel.

Reeds 70 YR Anniversary http://cdoublee.com/reeds-70-yr-anniversary/ Thu, 04 Feb 2016 03:01:09 +0000 http://cdoublee.com/?p=171 A client asked us to put together a small campaign for a Retailer’s 70 year anniversary. One of my colleagues and myself worked diligently to put together a strategy and create a wonderful name: Give, Share, Love. The look and feel was pretty easy to draw from and the retailer was ecstatic about the results. This is probably my most favorite video yet!


Times Square Campaign http://cdoublee.com/times-square-campaign/ Thu, 04 Feb 2016 02:52:21 +0000 http://cdoublee.com/?p=167 This was a full spectrum campaign that included organizing a photoshoot, logo design, print assets and digital media. The main photo for this post is a look book that has been shown to several buyers nationwide and abroad. The photo below is a card/certificate created for a buyer in the UK.


Yes! Credit Card Campaign http://cdoublee.com/yes-credit-card-campaign/ Tue, 15 Dec 2015 06:04:55 +0000 http://cdoublee.com/?p=156 This project was a collaborative effort with two other colleagues. I handled all of the technical design and gave input on the theme and copy. In addition to the video, I designed sales presentations, posters, table tents, pop-up banners and social media.

Yes! Commercial from Sandeep Diamond Corp. on Vimeo.

2Beloved Branding http://cdoublee.com/2beloved-branding/ Tue, 15 Dec 2015 05:53:41 +0000 http://cdoublee.com/?p=153 This project had to have a lot of feeling. I wrote the copy and selected the stock footage. A colleague of mine helped select the music and everything else came together. This commercial is currently airing on broadcast television in Upstate NY. In addition to the video, I have designed sales presentations, billboards, table tents, magazine ads, newspaper ads and social media.

2Beloved Commercial from Sandeep Diamond Corp. on Vimeo.